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Dr. Moritz Bruckner

Assistant Professor
Faculty of Business and Economics
Phone: +49 821 598 - 4450
Fax: +49 821 598 - 4432
Email:
Room: 1407 (J)
Open hours: Tue. 1:30 to 2:30 p.m.; please register via e-mail
Address: Universit?tsstra?e 16, 86159 Augsburg

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Curriculum Vitae

Dr. Moritz Bruckner has been a member of staff at the Chair of Information Systems and Management since 2019. In 2023, he successfully defended his doctoral thesis entitled "Human Behavior in the Context of Disruptive Digital Innovation".

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As part of his research, Moritz Bruckner answers questions in the field of behavioral research in the context of disruptive digital innovation. His current research agenda includes topics related to the application of algorithmically automated heuristics (artificial intelligence) and IT identity. Phenomena of the disintermediation of financial systems in the context of digital entrepreneurship, including crowdfunding are also part of the research agenda.

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Moritz Bruckner was able to deepen his research activities during research stays at the Temple 新万博体育下载_万博体育app【投注官网】, Fox School of Business, and at the 新万博体育下载_万博体育app【投注官网】 of Manchester, Alliance Manchester Business School. In addition to his teaching activities, Moritz Bruckner serves as an active reviewer for various academic journals and for the relevant conferences of the Information Systems research domain.

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Moritz Bruckner studied International Business at Regent's 新万博体育下载_万博体育app【投注官网】 (European Business School) in London, UK, and spent a year abroad at Ca'Foscari 新万博体育下载_万博体育app【投注官网】 in Venice, Italy. He chose to specialize in "Strategy and Information" for his Master's degree in Information-oriented Business Studies (M.Sc.) at the 新万博体育下载_万博体育app【投注官网】 of Augsburg.

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During his studies at the 新万博体育下载_万博体育app【投注官网】 of Augsburg, Moritz Bruckner gained professional experience in the real estate industry. Prior to that, he completed various internships, including the areas of tax consulting and auditing and in the automotive industry.

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In August 2018, Moritz Bruckner started as a student assistant at the chair of Prof. Dr. Daniel Veit, completed his master's thesis and Ph.D. at the chair, and is currently an assistant professor.

Publications

Article | Conference Proceeding | Doctoral Thesis

Article

Bruckner, Moritz, Steininger, Dennis M., Thatcher, Jason Bennett, & Veit, Daniel (2023). The effect of lockup and persuasion on online investment decisions: an experimental study in ICOs. https://doi.org/10.1007/s12525-023-00648-1
PDF | BibTeX | RIS | DOI
Bruckner, Moritz, Steininger, Dennis M., Bertleff, Mark, & Veit, Daniel (2022). Crowdfunding and entrepreneurial failure: why do overfunded startups collapse?. https://doi.org/10.1504/IJEV.2022.10051910
BibTeX | RIS | DOI

Conference Proceeding

Bruckner, Moritz & Veit, Daniel J. (in press). Psychological factors in mobile applications: applying the SHIFT framework to encourage sustainable consumer behavior.
BibTeX | RIS

To be published at https://aisel.aisnet.org/wi/
Schmalenbach, Kian, Schwehn, Tim-Julian, Bruckner, Moritz, & Lindenmayr, Michalea (2024). Vicious or virtuous cycle? Towards a social cognitive framework of the AI divide.
BibTeX | RIS
Frenzel-Piasentin, Adeline, Bruckner, Moritz, & Wagner, Christina (2023). A flow-oriented process model of social media services use.
PDF | BibTeX | RIS | URL
Buesching, Felix B., Bruckner, Moritz T., Frenzel-Piasentin, Adeline, Muench, Jan C., Kwon, Youngjin, Thatcher, Jason B., & Veit, Daniel J. (2023). "Jane sent me this article, so it must be true!" - How tie strength and emotional tone influence information behavior.
BibTeX | RIS | URL
Bruckner, Moritz T., Grüning, Maximilian, Lindenmayr, Michaela, & Schmalenbach, Kian (2022). Mind the gap: a theory development approach for explaining the divergence of human information processing capacity and information amount.
BibTeX | RIS
Bruckner, Moritz, Gillies, I. C., & Veit, Daniel (2022). The effect of smart contracts on online investment decisions: an experimental study in ICOs.
PDF | BibTeX | RIS | URL
Frenzel, Adeline, Muench, Jan C., Bruckner, Moritz, & Veit, Daniel (2021). Digitization or digitalization? – Toward an understanding of definitions, use and application in IS research.
PDF | BibTeX | RIS | URL
Bruckner, Moritz, Straub, Adrian, & Veit, Daniel (2020). Initial coin offerings, how do investors decide? A systematic literature review.
PDF | BibTeX | RIS | URL
Bruckner, Moritz, Frenzel, Adeline, & Veit, Daniel (2020). Trust building and risk mitigation via smart contracts on Amazon Mechanical Turk.
PDF | BibTeX | RIS | URL
Bruckner, Moritz, Steininger, Dennis M., Veit, Daniel, & Thatcher, Jason Bennett (2019). Revisiting signaling theory for initial coin offerings.
PDF | BibTeX | RIS | URL

Doctoral Thesis

Bruckner, Moritz (2023). Human behavior in the context of disruptive digital innovation.
BibTeX | RIS

Awards

  • Electronic Markets Outstanding Reviewer Award, 2023
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Review Services

Editor:

  • Member of the Editorial Review Board for the?Information Systems Journal
  • Editorial Board Member for the Electronic Markets Journal
  • Associate Editor, ICIS 2025: Cybersecurity and Privacy Track
  • Associate Editor, ECIS 2026/2025/2024: Digital Transformation Track
  • Associate Editor, WI 2025/2024: Digital Responsibility Track

Journal Reviews:

  • Journal of the Association for Information Systems
  • Information Systems Journal
  • Journal of Information Technology
  • Business & Information Systems Engineering

  • Electronic Markets

  • International Journal of Entrepreneurial Venturing

  • New Review of Hypermedia and Multimedia

  • Systems Research and Behavioral Science

Conference Reviews:

  • International Conference on Information Systems

  • European Conference on Information Systems

  • Internationale Tagung der Wirtschaftsinformatik

  • Americas Conference on Information Systems

Training

  • MISQ Reviewer Development Workshop

    Lecturer: Professor Susan A. Brown?Ph.D. (EIC, MISQ), Professor Peter Gray, Ph.D.?(SE, MISQ)
    2026

  • Writing a Research Paper for FT50 Outlets

    Lecturer: Professor Jason Bennett?Thatcher, Ph.D., 新万博体育下载_万博体育app【投注官网】 of Colorado Boulder
    2023

  • Designing Online Experiments

    Lecturer: Professor Jason Bennett?Thatcher, Ph.D., 新万博体育下载_万博体育app【投注官网】 of Colorado Boulder
    2022

  • Theory and Theorizing in the Organizational Sciences
    Lecturer: Professor Dorothy E. Leidner, Ph.D. Dr.h.c., 新万博体育下载_万博体育app【投注官网】 of Virginia
    2021
  • Qualitative Research Methods
    Lecturer: Professor Dr. Robert W. Gregory, 新万博体育下载_万博体育app【投注官网】 of Miami
    2020
  • Workshop on Quantitative Methods
    Lecturer: Professor Chee-Wee Tan, Ph.D., Hong Kong Polytechnic 新万博体育下载_万博体育app【投注官网】
    2019/20
  • Mixed Methods Research
    Lecturer: Professor Viswanath Venkatesh, Ph.D., Virginia Polytechnic Institute and State 新万博体育下载_万博体育app【投注官网】
    2019/20
  • Seminal Readings in MIS
    Lecturer: Professor Saonee Sarker, Ph.D., Virginia Polytechnic Institute and State 新万博体育下载_万博体育app【投注官网】
    2019
  • Structural Equation Modeling Bootcamp
    Lecturer: Professor?Dr. Andreas Eggert, Freie Universit?t Berlin
    2019
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Teaching

Master level

  • Global E-Business and Electronic Markets, Lecture
    Lecturer
  • Artificial Intelligence in Business, Lecture and project
    Lecturer, supervision of project groups
  • Digital Entrepreneurship, Lecture and project
    Preparation and realization of the exercise, assistance in the preparation and realization of the lecture
  • Information Systems Research, Seminar
    Seminar advisor
  • Master Theses
    Supervision of master theses

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Bachelor-Level

  • Management Information Systems, Lecture
    Lecturer
  • Information Systems and Business Modelling, Lecture
    Preparation and holding of the exercise, assistance in the preparation of the lecture
  • IT Innovation Research, Seminar
    Seminar advisor
  • Digital Transformation Research, Seminar
    Seminar advisor
  • Online User Behavior Research, Seminar
    Seminar advisor
  • Global Business Management, Project
    Project advisor
  • Bachelor Theses
    Supervision of bachelor theses

Memberships

  • Association for Information Systems (AIS)

  • Die Wirtschaftsinformatik e.V. (Die WI)

  • Gesellschaft für Informatik e.V. (GI)

  • Institute for Digitization Research e.V. (idr)

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